Your ERP system excels at running core business operations - from inventory and pricing to logistics and transactions. But when it comes to managing rich product content, marketing teams need specialized tools that work alongside your ERP. Discover how a PIM system complements your ERP to deliver exceptional product experiences.
Cluttered interfaces slow marketers down
Fear of errors limits product updates
ERP training is costly to maintain
ERPs lack marketing-ready attributes
Adding attributes demand IT support
ERPs struggle with images, videos, PDFs
ERP fields can't keep up with market changes
IT is needed for everything
Catalog creation is tedious in an ERP
Sales Layer PIM simplifies product content management with a purpose-built interface. Its self-service capabilities let teams create and modify attributes independently, keeping marketing agile and free from technical roadblocks while ensuring a clear distinction from critical business operations.
.avif)
Sales and marketing users can create product attributes and define channel-specific content requirements. They can also add digital assets for marketing and sales materials, including images, videos, and documents. This flexibility ensures your content structure scales as your business grows.
.avif)
Marketing teams need agility to stay ahead. A PIM allows them to manage and test seasonal promotions while adapting content exports to meet any channel's technical requirements. They can also create professional catalogs and visually appealing product collections without technical dependencies.
.avif)
Collaborate on content creation without disrupting ERP operations. Set up approval workflows for product data to ensure content quality control, manage translations and localization efficiently, and track and improve product content quality metrics.
.avif)
Manage 1+ million SKUs and enrich your data to improve the buying experience and drive more sales across all your selling channels.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.