Sales Layer PIM Connector for Shopify

Send your product information to your Shopify account automatically with Sales Layer’s PIM system.

How does the Sales Layer PIM for Shopify work?

Product information management on Shopify can be one of the largest drains of time and resource for ecommerce businesses and their teams. But, with Sales Layer’s Shopify PIM integration, you can streamline your processes and free up time to spend on other areas of your business.

Our Shopify connector is quick, secure and easy to implement, helping you to effectively upload and manage your Shopify product catalogs directly from our PIM platform.

Combine the processes of collating, organizing, editing, and enriching all your product information with the Sales Layer PIM system. In addition to serving as a PIM for Shopify, our platform can also sync your product data across all of the channels you sell in.

Does the PIM connector work for Shopify Plus?

Yes, at Sales Layer, our software allows for Shopify PIM integration whether your business operates on a Standard or Shopify Plus plan. This means you can easily manage your product content across all of your Shopify stores.

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How to create a store in Shopify with a PIM system

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What features does the Sales Layer Shopify Connector include?

Upload and automate product catalogs with up-to-date, accurate and error-free information when you integrate PIM with Shopify. With a simple installation, our PIM lets you manage product descriptions, specifications, images and other digital assets on a single platform. From here, you can then connect to your Shopify store or website and sync your data across.

Centralize and optimize your entire product management process with our Sales Layer PIM connector for Shopify. With Sales Layer, you can:

  • Connect products with unique SKUs.
  • Add variants with values in all attributes
  • Include defined attributes and metadata.
  • Send images in the right format and size.
  • Translate product information for your multi-language store.
  • Synchronize prices, products in packages, and more.
  • Manage multiple stores at once

Frequently Asked Questions

What do I need to set up the Shopify connector with Sales Layer?

To connect Shopify with Sales Layer, you’ll need:

  • An active Sales Layer account
  • Admin-level access to your Shopify store
  • A Shopify API token for authentication
  • Product data (or a sample set) loaded in Sales Layer for testing

Once these elements are in place, our onboarding team will assist with mapping your fields, validating sync behavior, and ensuring your data structure aligns with Shopify’s requirements. No advanced technical setup is needed.

Why should I connect my Shopify store to a PIM like Sales Layer?

Connecting Shopify to a PIM like Sales Layer allows you to centralize and structure your product data before it reaches your storefront. This eliminates the need for manual updates in Shopify, reduces errors, and gives you more control over how product information, titles, descriptions, variants, pricing, and images is organized and maintained. It’s especially useful for teams managing large or frequently changing catalogs.

Is Sales Layer’s Shopify connector suitable for B2B and D2C use cases?

Yes. The connector is built to handle both B2B and D2C operations. You can manage multiple price lists, channel-specific descriptions, or localized product variations all within a single Sales Layer account. Whether you're selling to resellers, direct customers, or both, the system can publish the appropriate version of each product to your Shopify store.

How does the Sales Layer connector sync product data with Shopify?

Sales Layer uses a native connector to push structured product data, SKUs, attributes, prices, inventory levels, images, and more directly into Shopify. You can configure how often updates are sent, map custom fields, and tailor content for different languages, regions, or catalogs. All changes made in Sales Layer are reflected automatically in Shopify, ensuring your storefront is always aligned with your latest product information.

Does the Shopify connector support product images, variants, SEO fields, and metafields?

Yes, the connector supports all critical Shopify fields, including multiple product images, variant options, alt text, SEO metadata (title and description), and metafields for custom attributes. This ensures you can deliver enriched product content to your storefront without manual entry improving both presentation and search visibility.

How long does it take to implement the Sales Layer + Shopify connector?

Most companies complete the connector setup in a few business days. Sales Layer’s native integration avoids custom development and includes prebuilt field mappings and templates. With support from our team, you can validate your product structure, run sync tests, and go live in less than a week, accelerating time to value without depending on IT.

Do I need a developer to connect Shopify to Sales Layer?

No, the connector is designed for business users. Product and marketing teams can complete the setup using Sales Layer’s interface, with guided onboarding and support available throughout. The process doesn’t require coding, custom plugins, or long configuration cycles, allowing non-technical teams to manage integration and ongoing updates confidently.

Synchronize your Shopify products with Sales Layer

Perfect data, satisfied customers, amazing results.

Transform your data into product intelligence